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Dust where dust belongs
Vorwerk Kobold - Dustin
With Dustin, we turned the enemy of every vacuum cleaner into a lovable character people could actually connect with — and gave Kobold a story far more memorable than any product demonstration.
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A narrative object to promote the bigger can
Pringles - Pringheels
Young audiences don’t share product claims. They share stories. So instead of advertising 20g more, we turned a bigger can into a cultural object worth talking about.
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Giant OOH Stunt impossible to ignore
Cheez-It - A Cheez-Hit has landed
Instead of introducing Cheez-It with another ad, we turned one of Berlin’s most visible rooftops into the product itself. A massive Cheez-It on top of Bikini Berlin made the launch a physical spectacle — built to be seen, photographed and shared.
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Created while part of Deloitte Digital
HSV – Trikot:innen
Almost every single German Media wrote about this partnership.
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Created while part of Deloitte Digital
BRLO - Drink Naked
This hyperviral parody got over 1 billion impressions and created over 30 million media equivalent.